Company branding, contrary to some opinions, is a lot more than just a nice logo. Branding a company consists of several phases….
Research and Discovery
DLP sits down and learns about your business plans. We analyze every area of your business to find the correct approach to creating your image. Who is your target market? Where do your specialties lay? What are your goals?
Your Name and Logo
One of the most important pieces of the puzzle… your name and logo tell your clients and customers who you are, and what you do. DLP can create your name and imaging to suit you and your market without resorting to gimmicks and worn-out names. Your name and logo will be with you forever, so they have to be unique.
Creating the ‘Image’
DLP will create a look and personality to go along with your service or goods. This can take many and multiple forms… advertising, packaging, and presentation.
Simply creating boxes and logos will not help if the public doesn’t know who you are. DLP can help to extend your branding into traditional advertising campaigns and viral campaigns, that will set the tone for your business to excel.
Vector & Hi-Resolution Digital Imaging
You will find your company has a need for a design in a non-standard format from time to time. Whether it is an in store display for customer marketing, or window graphics to advertise your shop to passer-bys. But one thing is absolutely critical – that image needs to look like you know what you’re doing rather than someone learning how to paint.
Whether you have a need for something that will be seen by millions, or simply just a flyer for you local community to advertise a grand opening, DLP can help.
We bring a level of expertise that few companies can. Most specialize in one or two areas focusing on being a design agency, or branding, or video production. DLP can assist you with all of it, and more.